Blogging

Press Release Information

  There are a few tried and true tips when it comes to writing a press release that you should know. These tips can give your release a better chance of success in getting picked up by the press and announced to the world! Journalists receive hundreds of press...

Website Promotion

Search Engine Optimisation This is probably the most important way you can promote your website through the Internet. Search Engine Optimisation is the placement of keywords, key phrases and meta tags throughout your website content and should be done correctly before...

9 Unconventional Steps to a Thriving Very Small Business

  For more than ten years I’ve operated a string of one-woman businesses. My model is: keep it lean, hire no one, and outsource very little. I’ve made my share of mistakes (a long list!), but one thing has remained constant—I want to add extreme value to my customers,...

5 Habits of Successful and Rich People

  1> Visualisation Before you fall asleep at night and again when you wake up in the morning give yourself time to think and visualise your perfect lifestyle. Try to ‘feel’ the sensations you’d experience if you already had everything you desire. Feel the pleasure and...

How to be Successful at Mobile Marketing

  Mobile marketing has become one of the most effective channels for small business marketing, but it needs to be carried out correctly in order to create good results. Mobile campaigns are used in marketing by several companies but some achieve little or no results...

Mobile Marketing – It’s Time

  Mobile marketing is becoming one of the most common marketing strategies available. It is therefore important that you develop a successful mobile campaign. Mobile marketing can be used to; Inform your customers about various promotions that you are running such as...

Your Online Shop

If you’re interested is starting up a free shop using your own designs on products then you must visit CafePress! It’s all free, you just get paid a commission when your design sells! If you still want to set up your own website and your business involves...

General Website Information

Privacy Policy Small and home based businesses should have privacy policies in place concerning the collection, storage and use of data they collect through their business dealings. You can find more information on the government website Stay Smart Online The...

How to Get More Shared Content on Pinterest

  Assuming there is a bit more habit forming than Facebook and Twitter, its Pinterest, a fresh favourite of the social media. It’s the digital edition of your bulletin board in which you pin the best pictures for anyone to view. And what’s more, videos can now be...

Welcome to the Social Media Marketing Strategy. Part 3

  Here are some things to know to get your social media marketing strategy working: 1.    Find out where your customers are looking online. Are they on Facebook, Twitter, LinkedIn? If they are on Facebook then what pages are they interested in? Your first step is to...

Welcome to the Social Media Marketing Strategy. Part 2

  Automation is KEY Here are some easy ways you can automate your Twitter account immediately so it works harder for you. Twitter to your Facebook Profile Wall Facebook have an app called Twitter, developed from Twitter.com and is the official app for the purpose of...

Welcome to the Social Media Marketing Strategy. Part 1

Social media a free way to promote your business and it has become a way for people to find businesses they can trust. To create a business that customers will come to over and over again is the goal and we also want them to trust you, like you and talk about you....

Website Checklist

  A basic look at your website from the other side! Does your site appear consistent in multiple browsers and mobile devices? Make sure your logo is clear and states who you are clearly. Is your logo linked to the home page. People are familiar with this system....

Using your customer list

  A customer list is one of the greatest assets any business can have, it’s that important! It is simply a list of all the customers who have previously bought from you or have signed up to your newsletter. It is a list of people who are interested in your...

Top 10 Reasons to Have an Ezine

Establish yourself as a trusted expert. People search online for information and will look to you, as a subject matter expert, to provide it to them. Every week (or whatever schedule works) provides an opportunity to build on this, while reinforcing your brand. Build...

Buzz, Video, Viral and Ego Marketing

  Buzz Marketing Creating ‘buzz’ or a sense of excitement about your business is the old ‘word of mouth’ technique on steroids. You get people talking, blogging, tweeting and chatting about your business constantly. The buzz can be created...

5 Modern Marketing Tips

  Times have changed and the business world is no different, in fact it’s imperative that you keep ‘up to date’ with technology in business or it’s possible you will get left behind and risk business failure. Yes, that’s how important...
Inspiration For Your Blog

Inspiration For Your Blog

    “You can’t wait for inspiration. You have to go after it with a club.” – Jack London   We all have days when we’re just not very inspired, when we need passion and creativity breathed into us. I know I do. For anyone who needs a little shove, whose...

Want to sell your biz?

    Many of us start a website business and then for one reason or another decide to stop working it. Many people at this stage simply stop and shut down their website. This could be the wrong decision. If you have built up a good website business then it is quite...

Top 15 Ways to Build Your Subscriber List

Email marketing can be profitable for any business, no matter what kind of product or service you offer. It is significantly cheaper than other advertising methods and, if done right, helps build loyalty and trust with customers. As a result, you generate more sales...

15 Ways to Re-use Content

The information you create for your website, blog or other marketing efforts can be reused effectively over and over again to inform different audiences and attract more people to your website. The first step is to keep every piece of content you write – never...

Promoting Competitions

  Promoting your competition is a great way to drive targeted traffic to your business website. Therefore, when done well you will be able to promote not only the competition you are running but your products, services, blog or even website to the visitors without any...

10 Easy Tips for Successful Blogging

There are many reasons why people look for guest bloggers to post on their blogs; in order to become a wanted guest blogger you need to be able to supply what they are looking for. This could be a new viewpoint of their topic, it could be new or expanded information...

Using Pinterest to Promote Your Small Business

  People have been using the different social networking sites in promoting their small business for quite a while now. It is not uncommon for a local small business to have its own Twitter profile or a Facebook fan page. The latest addition in the world of social...

Improving Your Website to Improve Sales Part 5

How To Get Testimonials Many people ask me how they can get testimonials for their website. The use of testimonials can be powerful business promotion. They open new opportunities and can be the key to your success in getting clients to work with you. Unlike...

Improving Your Website to Improve Sales Part 4

You’ve created and published your website. Now you probably want to attract as many visitors to your site as you can. Reasons for wanting more traffic include: Your site is an e-commerce site, and more visitors mean more sales! Your site advertises your...

Improving Your Website to Improve Sales Part 3

Your online store’s checkout is a critical point in the sales process. The design of your checkout can make a big difference to the success of your store. It’s very common for shoppers to happily browse an online store and add products to their cart, then...

Improving Your Website to Improve Sales Part 2

The purpose of your website is to sell your products. Therefore all the information you have on the site should factor around your products. If you have information that is not relevant to your products and therefore your customers GET RID OF IT NOW. Your site is to...

Improving Your Website to Improve Sales Part 1

Websites can tend to get stale and lack lustre after months of no change. Customers like familiarity but do not like mundane, boring sites. Keeping the colours and logo the same are an important feature of your website as this gives the familiarity customers are...

10 Tips for a Good Competition

Take your time.  Make sure when you start your competition that you have given yourself and others enough time to find, enter and market it. Don’t forget the purpose of the competition is to market your business. Why do you want to run the competition? Is it to grow...

10 Pinterest Tips for Small Business

  Pinterest has become the next big thing in terms of marketing and promoting any small business in the social networking platform. Aside from Facebook and Twitter, small business owners are now creating Pinterest accounts to promote their products or services to...

Setting up your vision board

  And why it’s important to be grateful A vision board is an easy to set up, yet powerful visualisation tool that reminds you what your goals in life are and manifests those pictures into feelings that activate the universal law of attraction. This law states,...

Get the best from forums and groups

Participating in forums and other discussion groups can be advantageous in building your online presence which often translates into more website traffic. There are three essential things to do when getting involved in any forum, advice column or group; participate in...

How to Write a Great Little Newsletter

Newsletter writing is a simple strategy that small and large businesses use to enable them stay in touch with their customers. In order to write a great little newsletter that will interest your target market, you need to understand and incorporate some of the ideas...

How to be a Wanted Guest Blogger

10 Easy Tips for Successful Blogging There are many reasons why people look for guest bloggers to post on their blogs; in order to become a wanted guest blogger you need to be able to supply what they are looking for. This could be a new viewpoint of their topic, it...

How to Use Your Customer List

A customer list is one of the greatest assets any business can have, it’s that important! It is simply a list of all the customers who have previously bought from you or have signed up to your newsletter. It is a list of people who are interested in your...

Business Credibility – How To Get It

Business credibility is crucial to enable your business to be viewed with trust. To obtain a high level of business credibility, there are various aspects of your business that you need to look into further. Trustworthiness is the main factor considered in order to be...

Write an Outstanding Email Signature

An effective email signature for a small Australian business is short, sharp and to the point. Most people do not want to read a long signature. The rule of three is good to follow when writing your signature. For instance; 1) Your name and title/position 2) Your...

Awards

  Awards can validate your business to the public and also to your peers. They promote credibility and often sway customers to use your service or products over your competitors. Awards can be very useful in your marketing campaigns. Using the words...

Reviews

          You can send us your products whenever you like. Members of All About Biz are given first preference. Our free product review service is linked to us via our sister site, Aussie Product Review. Here we promote your products intensively for free throughout...

Marketing Guidance

  To help you understand your marketing needs and develop a simple plan to begin marketing your business you should answer the following questions. Do you know the market for your product or service? Do you know which features of your product or service will appeal to...

The Rule of Three

Used in business, The Rule of Three is a good way to keep everything focused and simple when it comes to arranging your marketing efforts, it’s as easy as one, two, three! People find it easy to remember three things. You can use the system in many ways –...

Website Tips

Each page on your website should have different keywords in the Title and the Description Meta Tag. Limit the amount of times you use the same keywords in the Keyword Meta Tags. Place your keywords at the top of the page in headers if possible. Typically you should...

Online Stores

Listing your products on online stores can of course increase your business reach and therefore your chance of sales. Don’t forget to read any ‘small print’ and always be aware of all the costs involved before signing up. If you have your own online...

Website Design Tips

Here we have compiled a checklist to consider when designing your website. Domain Name Register as many domain versions as you can to protect your business. eg: .com.au .com .net Your domain name should be short and easy to remember. Use your keywords in your domain...

Design Tips

Without going into the ins and outs of programming (that’s another article) here are some easy tips to keep in mind when designing your website. Keep the navigation around your website easy. Don’t include page counters – get that information from your server...