Public relations are important, it’s why we spend so much time and money contributing to positive PR, and why we cringe at the idea of negative PR. The truth is that a lot of skill and planning goes into a successful public relations campaign, and a big part of this...
There are a few tried and true tips when it comes to writing a press release that you should know. These tips can give your release a better chance of success in getting picked up by the press and announced to the world! Journalists receive hundreds of press...
The constant pressure for small business to promote their products and services can be stressful for the average business owner. You know you have to promote your business to get it ‘out there’ but how and where do you start? Promotion is the mix of all...
As a newbie to the world of marketing, how do you make your business stand out? Small business awards and contests are here to help! Small businesses can have a tough problem getting themselves noticed but involvement in small business awards schemes can help. ...
1. Always reply to all the messages/ emails/ Facebook comments/ Tweets you receive. This is important as it builds rapport and trust, which will then stem into positive word of mouth. 2. If you’ve dealt with a business that you thought gave great...
If you had someone mention your business on their website or blog then promote this by posting the link on Facebook, Twitter etc. Send some of your products to ‘review’ sections of popular/relative magazines and newspapers. Use a promotional calendar...
We all know we should have a social media presence for our business, no matter what business you are in. The question is, “what should be done in social media?” here are the answers to that crucial question concerning social media marketing. 1. Many business operators...
Having an online business doesn’t mean that everyone instantly knows about it. You must ensure that your business can be readily found by your clients and your target market. There are various ways to boost your business availability without much effort. Have an...
Promoting your competition is a great way to drive targeted traffic to your business website. Therefore, when done well you will be able to promote not only the competition you are running but your products, services, blog or even website to the visitors without any...
People have been using the different social networking sites in promoting their small business for quite a while now. It is not uncommon for a local small business to have its own Twitter profile or a Facebook fan page. The latest addition in the world of social...
Take your time. Make sure when you start your competition that you have given yourself and others enough time to find, enter and market it. Don’t forget the purpose of the competition is to market your business. Why do you want to run the competition? Is it to grow...
Pinterest has become the next big thing in terms of marketing and promoting any small business in the social networking platform. Aside from Facebook and Twitter, small business owners are now creating Pinterest accounts to promote their products or services to...
If you want your business to thrive, you must promote it. And since you probably are your business, you must promote yourself. This isn’t as easy as it sounds. Anne Brennan of Allegro Editorial Services on GetCreativeShow.com writes, many of us find it far...
Your online media kit is the most valuable marketing tool on your web site. Over time the kit evolves into a full media centre and can be updated easily. The Media kit works like this: When you write a press release you link your media kit to the bottom of the page...
Add your business to as many directories as you can – use our directory lists to help you as these are the best ones for SEO purposes. Make it something you do for your business every week, eg: add to 5 a week. Approach other websites for reciprocal links. Keep...
If you had someone mention your business on their website or blog then promote this by posting the link on Facebook, Twitter etc. Send some of your products to ‘review’ sections of popular/relative magazines and newspapers. Letter Template Use a...